media, museums, migration, & more

How to use facebook & twitter as career tools + business cards before the big B (blogging)

Posted on | May 3, 2009 | 2 Comments

Facebook (fb) and twitter can be used as no-cost virtual calling cards. Twitter goes hand-in-hand with fb, since you can sync your twitter updates with fb, and reach multiple audiences by using both tools. Twitter and fb can also be used to find a job.

Blogging is “essential for your career” says brazen careerist Penelope Trunk. One of the reasons employers know bloggers with quality content are good hires is because bloggers are usually motivated people who go the extra mile to learn something, write about it, and then share it, free of cost. Bloggers are resource people. And blogging benefits you and your employer because you have more knowledge to contribute. Plus, employers can see a sample of your writing, editing, and design style pronto.

If blogging seems overwhelming, tweeting and fbing are baby steps towards the big B. How do you turn your fb page and tweets into something more than a diary? Start posting about an area that interests you and/or about your business. Colleen Patrick-Goudreau, founder of Compassionate Cooks, uses fb as a tool to gain a bigger audience by sharing her dinner menus, events, and educational information on food. On her website she prompts people to view her fb profile and follow her on twitter. Who doesn’t want free information on how to eat healthier? It’s an easy sell.

When I first moved to the Bay Area, I had an informational interview with a woman who turned out to be a friend at the Oakland Museum of California. She told me that I needed two things to be successful in the Bay Area-a blog and a business card. That was in 2008. But now trees need saving and it’s more efficient to be green. The new business card is adding contacts on smart phones, fb and twitter networks, and blog subscriptions.

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Comments

2 Responses to “How to use facebook & twitter as career tools + business cards before the big B (blogging)”

  1. Nicholas
    May 3rd, 2009 @ 4:07 pm

    perfect–I just started a blog called Whole Life Optimization. so I guess I need to go backwards and learn about tweeting through facebook. I suppose I would constantly be on the lookout for techniques for improving life in any area to fb or twt about, randomly, spontaneously. and be more organized, thorough on my weblog.
    Hey, why don’t you write a blog on how to write a blog, by culling the best suggestions from the web?

  2. jsantascoy
    May 3rd, 2009 @ 7:24 pm

    You can post your tweets on your blog, too. Your friends and followers on fb will want to know about your blog, so the trick is to tweet a new entry and the notice shows up on your fb page.

    I didn’t mean to propose that one needs to start with fb & tweeting, I think these media interconnect. Blogging is a real commitment and fb/twitter are much easier, so if someone wants to eventually blog, fb/twt is a simple way to begin.

    I’m excited about your Whole Life Optimization. What is the link?

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